Feature: After 40 years, Sergio Mendes courts a new generation
May 21st, 2008, 12:54 pm by Jaime Galvan
By Jordan Levin/McClatchy Newspapers
Sergio Mendes found fame as part of an era, symbolized in the name of his first band, Brasil 66, inventing a smooth, jazzy bossa nova pop sound that’s the very essence of the cooled-out ‘60s. Later versions of the group in subsequent decades - Brasil 77, Brasil 88 - didn’t have nearly the same impact.
But 40 years after he first became a star, Mendes has found new success by leaving dates behind. “Timeless,” released in 2006 and produced by Black Eyed Peas leader will.i.am, was chockfull of young urban stars like Justin Timberlake, John Legend, Erykah Badu and India.arie guesting on updates of Mendes classics like “Mas que nada.” It was a surprise hit that brought the 67-year-old musical legend back to life for a new generation of fans.



